Mirassol Futebol Clube is making a historic campaign in its first participation in the Serie A of the Brazilian Championship. Currently in fourth place, the team is close to achieving an unprecedented classification to the Libertadores. On its chest, the club wears a traditional Brazilian football brand, absent from the first division for over 40 years: Athleta. The brand completes 90 years in 2025 and has plans to return to the prominent position it had decades ago. Athleta Japan's president, Chiba Tetsuya, expressed his satisfaction with the partnership and Mirassol Futebol Clube's performance. Athleta is a Brazilian brand that is now Japanese, with its headquarters in Japan, but returned to Brazil to rescue part of its history. The brand's return to Serie A occurs after a decades-long hiatus, with its last participation in the Brazilian first division occurring in 1979, with Corinthians. Athleta Brasil's CEO, Ricardo Tiwata, highlighted Mirassol Futebol Clube's identity and how it aligns with the brand. Athleta was founded in 1935 and became known in the 1950s, 1960s, and 1970s for making some of the most iconic football uniforms, including the Brazilian national team's championship-winning jerseys in 1958, 1962, and 1970. The return to Brazil began nine years ago, under the leadership of Ricardo Tiwata, a former player who discovered the brand in Japan. The definitive return to field football came in 2024, with Mirassol Futebol Clube, as well as clubs like America-RJ, Monte Azul-SP, and Porto-BA. In 2025, the club launched a commemorative jersey inspired by the 1970 national team, which quickly sold out in stores. Athleta bets on personalized relationships and service to conquer clubs, rather than traditional and global campaigns. The CEO of the Brazilian branch explained that the brand's work comes from the stands to the field, and from the field to the stands, with the player deciding what is best for him to wear, and the fan deciding what is best for the club. Mirassol Futebol Clube is doing well in Serie A, and the partnership with Athleta is being fundamental to the club's success. With the traditional Brazilian football brand, the club is conquering fans and standing out in the competition. Athleta is happy with the partnership and is rooting for Mirassol Futebol Clube's success. The club is close to achieving an unprecedented classification to the Libertadores, and the brand is eager to see what the future holds for the club. Mirassol Futebol Clube is making history in Serie A, and the partnership with Athleta is being fundamental to the club's success. The brand is committed to helping the club achieve its goals and is working hard to ensure that the club has all the necessary support. The future is bright for Mirassol Futebol Clube, and the partnership with Athleta is being fundamental to the club's success.